Photo Credit : Donovan Wright

Photo Credit : Donovan Wright

Jordan Lyle

FOUNDER / CREATIVE DIRECTOR

For The Culture Club is a black-owned initiative, founded in 2018 by Jamaican Creative Director and SCAD alum - Jordan Lyle (@jamdownflava)

"Being 'for the culture' is a profound statement that takes the shape of the experiences of whomever identifies with the power of those words. For me, it means honouring, promoting, and protecting the visible and invisible connections that link me and others alike to our community. I've been fortunate to have a uniquely layered experience as a black, male, Jamaican multidisciplinary designer living here in the US. Understanding people and building community, especially through thoughtful design and considered words, are absolutely important to me." — Jordan Lyle

For me, it means honoring, promoting, and protecting the visible and invisible connections that link me and others alike to our community.
— Jordan Lyle , Founder/ CD